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How we stack up

An honest look at how we compare to Algolia and building search yourself.

Semantic search

UsBuilt-in
AlgoliaPaid add-on
DIYYou build it

Setup time

UsUnder 10 minutes
AlgoliaHours to days
DIYWeeks+

Failed query detection

UsAuto-detected with fix actions
AlgoliaDashboard only
DIYCustom logging

Search tuning

UsSynonyms, pins, and suppression
AlgoliaAdvanced rules editor
DIYCustom code

Pricing

UsFlat $0 – $199/mo
AlgoliaUsage-based
DIYInfra costs

Content import

UsURL, sitemap, CSV, manual
AlgoliaCrawler + API
DIYCustom pipeline

When to pick something else

  • Enterprise-scale e-commerce — Algolia excels at product catalog search with merchandising rules. We focus on support content.
  • Full control over infrastructure — If you need custom ranking algorithms or on-prem hosting, building in-house may be worth the investment.